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Ben & Jerry's

"Half Baked" is the first film of the "Pieces of Who We Are" campaign. The film highlights the practice of "fair trade" in relation to small producers.

#illustration #artdirection #animation

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Client: Ben & Jerry's
Agency: Ogilvy
Year: 2022

Production Company: Sailor Studio
Audio Company: Pingado Audio


sailor studio

Directors: Luccas Oliveira, Gustavo “GGA” Almeida
Executive Producer: Leticia Cacace
Producer: Gustavo Veloso
Photographer: Bruno Marçal
Producer (Photo): Vivianne Ahumada
Photographer's Assistant: Natana Sousa
Food Styling: José Ferber - Jbfoodstyling
Mockup: Mockup 10
Art Director: Maurício Cardoso - Epic!
Illustrator: Maurício Cardoso - Epic!
Illustrator Assistant: Teidy Nakao, Duba Rodrigues
Post-Production Coordinator: Luiz Alejandre “Ryan”, Rafael Matheus
Edit: Luiz Alejandre “Ryan”
Motion: Rafael Matheus, Nathalia Ali
Motion Assistant: Vitor Mendes
Post-Production: Rafael Matheus
Digital Retouching: Leandro Galan

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